The personal data and other information (collectively, "Data") that we, PCCW Media Limited, receive about you and/or is provided by you as a result of or in connection with your registration for membership in Happy Academy (the "Membership"), are collected, used and retained by us in accordance with the requirements of the Personal Data (Privacy) Ordinance (Chapter 486 of the Laws of Hong Kong), other applicable laws, rules and regulations relating to data privacy and the PCCW Privacy Statement (www.pccw.com/legal/privacy.html) (the "Privacy Statement"). The applicable terms and conditions of membership in Happy Academy, the Privacy Statement and this Personal Information Collection Statement all apply to and govern our collection, use and disclosure of your Data.
Your Data is collected, may be used or maintained by and/or disclosed, at all times to the extent permitted under applicable laws, rules, regulations and licence requirements, to our affiliates and associated companies, our respective agents (including debt collection agents), dealers, licensors, providers, business partners and/or applicable regulatory bodies or governmental authorities for purposes in connection with your Membership, including without limitation processing your application, providing the Membership to you, enabling your access and retrieval of account information in relation to your Membership, provision of Membership benefits and privileges, redemption of benefits and/or points (if any), and complying with applicable laws, rules, regulations and licence requirements.
Subject to your rights indicated by marking in the box for direct marketing or leaving it unmarked, we may, in compliance with applicable laws, rules, regulations and licence requirements, use your Data (including without limitation your name, identity card number, address, email address, contact number and account number), for us, our affiliates and associated companies, and our respective dealers, licensors, providers and/or business partners (collectively, "Service Providers") to provide you with direct marketing content, including sending to you notices and/or updates about gifts, discounts, privileged offers, benefits and promotions available due to your Membership as well as other products and/or services offered by us, our affiliates and associated companies, and/or the Service Providers, including without limitation: TV, telecommunications, over-the-top (OTT) services, content services, mobile voice, SMS and data communications, IDD/roaming, Internet connectivity, cloud services, mobile payment, entertainment, secretarial services, personal assistant services and information services (such as weather, finance and news information), device accessories, mobile applications and software, computer peripheral, accessories and software (including notebooks, handsets, mobile devices and accessories, keyboards, security installations and mobile applications), reward, loyalty and privilege programs, lifestyle, networking events, travelling, banking, alcohol and tobacco, sports, music, gaming, transportation, household products, food and beverages, finance, insurance, wealth management services and products, pensions, investments, brokering, financial advisory, credit and other financial services and products, betting, education, health and wellness, beauty products and services, fashion and accessories, electronics, social networking, technology, e-commerce, logistics, retail, home and décor, media and high-end consumer products and services. The processing of your Data for the purposes of direct marketing is carried out in our legitimate interests.
You have a right to withdraw your consent in the above manner at any time. You are also entitled to access, correct or enquire about the Data held by us about you. If you wish to withdraw your consent, access, correct or enquire about any Data held by us about you, you can do so by writing to the PCCW Group's Privacy Compliance Officer (PCCW Group: GPO Box 9872 or via email to: firstname.lastname@example.org).
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